I’ve seen a lot of websites. A lot. More than I care to admit. Sometimes I dream about websites. It’s not fun. But scarier than dreaming about websites is seeing a website that has terrible organization. Buttons that are out of place, menus that explode off the screen, and images that stretch to make a …
What is the Three Click Rule? And Does It Even Matter Anymore? Read More »
These days, I rarely meet anyone that thinks having a website isn’t at least a little bit important for their church. It meets people where they are, shows off a little bit of the church, and — most importantly — teaches the Gospel in a passive way. People can come, listen, learn, and move on. …
Content Marketing for Churches: 4 Reasons I’m Bullish Read More »
Writing for the internet is a lot different than knowing how to write in general. There are different rules because it’s a different audience, even if they wear the same type of clothes. Online readers are used to reading in bursts. With so much material available online – around seven million new blog posts are published every day …
Virtual Bible Summit 2022 is officially in the books. Two days of great Bible teaching from twelve speakers located across the country, all pouring their hearts out in a virtual format with pre-recorded lessons. Anyone that watched benefitted — of that, I have no doubt — but how “successful” was it? It’s hard to measure …
Social media is here to stay. Whether your church is active on Facebook, Instagram, Youtube, or even TikTok, there’s no question that social media isn’t going anywhere anytime soon. You just can’t put the genie back in the bottle, no matter how much you may want to. That being said, the relationship between social media …
With the right marketing and a few hundred dollars of capital, a church could send a short video message to anyone that identifies as a Christian on Facebook to upwards of ninety miles from the church’s location. Or if it’s doing an apologetics lectureship, target atheists and agnostics. The possibilities are endless. Never before has …
We believe strongly that marketing should be accessible for everyone. The words we use when we write content for our site and how we communicate to our clients should not be high-level, unapproachable jargon that only a few people understand (insert gnosticism joke here), but easily red and even-easier-to-implement tips. Still, you can’t get rid …
A Glossary of Basic Terms Used in Digital Marketing Read More »
